Hungarian Design Showcased in New York

English

The show, called Soft is the New Cool, will invite New Yorkers to discover a sensual approach to interactive, graphic, furniture, jewelry, glass, ceramics, fashion and accessories design and architecture. All of the designs in the exhibition are inspired by softness: the feeling, the look or even the idea.

Kitchen Budapest, an up-and-coming new media lab interested in the convergence of mobile communication, online communities, design, and urban space, will create a virtual exhibition space with their interactive animation software, Animata.  

After showing at Satellite Milan, 100% Design London, and Interior Lifestyle Tokyo, the experimental design group Geppetto will participate with an interactive lamp which senses movement and transforms it into light.  

Bence Ádám Kiss will show jewelry featuring a "bug" that converts heat into light.

Experimenting with new techniques, Andrea Hegedűs creates clean, light, and airy patterns for her home textiles.

Artista, a group of six Budapest-based fashion designers, design unique pieces said to evoke special moods in the wearer.

Beatrix Fehér of Camou artfully applies her photographs via silkscreen to jackets, skirts, dresses and bags to create vibrant street wear.

Réka Vágó, a graduate of the London College of Fashion, created her own brand in 2005. She has participated in a number of fashion shows and received several awards.

The fashion designer group Aquanauta was founded in 1999 by five designers and is now run by Bernadett Pallai. Aguanauta is known for its joyful colors and motives, combined with an elegant, feminine style and soft lines.

Kriszta Mátrai is a fashion, costume, and accessories designer famous for her extravagant and colorful style and sense of humor. She has her own brand, called Crixdesign.

The metal jewelry of Noémi Gera is inspired by natural shapes, such as plants and humans. 

Richárd Menyhárt is known for his special jewelry design and clever structural solutions which combine atypical materials, such as metal, ceramics, and fur.

Szofita is a young talent who creates her own universes by combining jewelry design with graphic design and animation.

Playfulness, flexibility, and symmetry are recurrent motives in Regina Kaintz's jewelry. She uses modular structures to create transforming jewelry.

Zoltán Tóth's refined jewelry combines soft and hard materials with unusual design solutions.

Originally a designer of public places, Szilvia Haber has become an expert in ceramic and porcelain design and will show her sophisticated lamp design.

Szilvia Kauker, a landscape, glass, and product designer, used her experience in silicate design to invent a special concrete cover which she is producing in her own factory in Hungary.

Judit Turcsányi meticulously studies the qualities of silicate in order to push the limits of the material and create peculiar one-of-a-kind forms.

The exhibition is curated by the Hungarian Design Market (WAMP) Budapest and Corinne Erni.
Source: Hungarian News Agency (MTI) / extremelyhungary.org